Latest product updates

This update improves how quickly your video shopping layer loads and plays across devices. Expect faster first impressions, smoother playback on any network, and more flexibility in widget placement.

New & Improved

• Faster Initial Load
  We prioritized critical first-view code, reducing the initial payload from ~90KB to ~17KB. Shimmer placeholders now provide instant visual feedback while content loads.
• Adaptive Video Quality Streaming
  Video quality now adjusts automatically based on internet speed, ensuring smooth playback on slower connections while enabling HD where possible.
• Instant Video Thumbnails
  Cached thumbnails appear immediately on click while the video player loads in the background, improving first-click responsiveness.
• Flexible Widget Sizing
  The widget now adapts to its container width, making it easier to fit across PDPs, homepages, and landing sections.

Tagging products in shoppable videos is now faster and more intuitive. This update improves how suggested products appear and simplifies the tagging workflow.

New & Improved

• Quick Tag Overlay
  Tag suggested products directly from video thumbnails without opening modals. This speeds up tagging and reduces repetitive clicks.
• Smart Match Indicators
  Suggested products now appear as color-coded thumbnails based on match confidence (green = high similarity). Hover to quickly preview product details.
• Bulk Tagging Support
  Select multiple suggested products and tag them in one flow, making it easier to prepare videos with multiple SKUs.
• Smoother Suggestions UI
  Improved rendering with skeleton loaders reduces UI shifts and makes product suggestions feel more responsive.

You can now bulk import Instagram videos within a selected date range and automatically tag products during import. This update simplifies video ingestion while reducing manual tagging effort.

New

• Date-Range Bulk Import
  Import Instagram videos using preset ranges (1, 3, or 6 months) or custom dates. This makes it easier to backfill video libraries or sync recent content.
• AI Auto-Tagging
  Smart matching now detects products in imported videos and automatically suggests tags, reducing manual tagging work.
• Progress Tracking & Duplicate Prevention
  Real-time import progress visibility and automatic duplicate checks help keep your video library organized during bulk uploads.

We’ve introduced a dedicated pose creation workflow to help brands generate consistent catalog visuals with more control.

• Pose Builder Controls
  Define pose style, energy, body positioning, and gaze direction through structured controls designed for fashion catalog use.
• Reusable Pose Presets
  Save created poses as presets and reuse them across image and video workflows for consistent styling.
• Editable History
  All generated poses include version history, making it easy to refine or reuse previous outputs.

We’ve updated AI Studio pricing and credit visibility to make usage clearer and upgrades smoother as you scale from images to full video workflows.

New & Improved

• New Plans Structure
  AI Studio now offers four plans — Free, Pro, Business, and Enterprise. Enterprise users can access custom Studio Core plans tailored to specific workflow needs.
• Clear Credit Visibility
  Estimated credit usage is shown before generation across images, videos, models, and poses. If credits run low, upgrade prompts appear directly within the workflow.
• Free vs Paid Access
  The Free plan supports image generation with watermarking. Video creation and additional capabilities unlock on paid plans.
• Download Without Watermark
  Paid users can download outputs without watermark directly from conversations.

Presets are now more central to AI Studio workflows. You can use standard presets for faster generation or create custom presets for consistent brand visuals across images and videos.

New & Improved

• Standard Presets Across Workflows
  Pre-built presets for models, poses, backgrounds, accessories, and video scenes are now accessible across creation flows, helping teams generate catalog content faster with consistent styling.
• Custom Preset Creation
  You can now create and save your own presets across models, poses, backgrounds, accessories, and video scenes. These can be reused across projects to maintain brand consistency.
• Create Models from Scratch
  Generate custom AI models tailored to your brand with dedicated workflows. This helps maintain consistent representation across catalog shoots and campaigns.
• Editable History for Models & Poses
  All model and pose generations include history tracking, making it easy to revisit, edit, or convert past outputs into reusable presets.

We’ve redesigned the AI Studio creation flow to make catalog image and video generation simpler and more predictable. The new workflow provides clearer steps, better previews, and improved control from input to final output.

New & Improved

• Guided Image Creation Flow
  Generate catalog images through a structured flow — product input, taxonomy detection, model selection, styling (poses, backgrounds, accessories), and review. When multiple product images are detected, you can select the most relevant ones before generation.
• Structured Video Creation Flow
  Video generation now follows a similar guided process. Define scenes, backgrounds, accessories, and duration per scene before generating, with text prompts available as a flexible starting point.
• Upfront Credit Visibility
  Estimated credit usage is now shown before generation, helping teams plan outputs more confidently.
• Conversation History & Versioning
  All generations now include conversation history with version tracking, making it easier to revisit, edit, or iterate on past outputs.