Shoppable Video in 2026 Benchmark Report cover

2026 BENCHMARK

What CVR lift should you actually expect from shoppable video?

Median, top-quartile, and benchmarks by category. Free, no email.

ChatGPT · Gemini · AI Overviews

Get recommended when shoppers ask AI.

Get your Whatmore videos cited in ChatGPT, Gemini and Google AI Overviews — so your products show up in the answer, not just the search. One snippet, invisible to your shoppers.

Get recommended when <span>shoppers ask AI.</span>
5.0 400+ Shopify reviews Rated with 350+ Shopify reviews
Get recommended when <span>shoppers ask AI.</span>

Trusted by 4000+ brands, Globally ❤️

Nish Hair logo
Nandog logo
Interior Delights logo
Sunaofe logo
Bcouture logo
Maku The Label logo
House of Masaba logo
Suta logo
Alexel logo
Milton logo
Skyn logo
Minimalist logo
Nasher Miles logo
Petite logo
Sauna Place logo
Rubans logo
Thomas Scott logo
Flo Mattress logo
Dermatouch logo
Whole Truth logo
Nish Hair logo
Nandog logo
Interior Delights logo
Sunaofe logo
Bcouture logo
Maku The Label logo
House of Masaba logo
Suta logo
Alexel logo
Milton logo
Skyn logo
Minimalist logo
Nasher Miles logo
Petite logo
Sauna Place logo
Rubans logo
Thomas Scott logo
Flo Mattress logo
Dermatouch logo
Whole Truth logo
Nish Hair logo
Nandog logo
Interior Delights logo
Sunaofe logo
Bcouture logo
Maku The Label logo
House of Masaba logo
Suta logo
Alexel logo
Milton logo
Skyn logo
Minimalist logo
Nasher Miles logo
Petite logo
Sauna Place logo
Rubans logo
Thomas Scott logo
Flo Mattress logo
Dermatouch logo
Whole Truth logo

The shift is already here

Search is moving to AI. Is your brand in the answer?

Shoppers are skipping Google's blue links and asking AI directly. The brands that get cited in those answers don't just rank — they own the recommendation.

25%

of all search is projected to move to AI answer engines by 2026

Gartner, 2025

805%

year-over-year growth in AI-referred traffic to ecommerce stores

Semrush, 2025

4.4×

higher conversion rate from AI-referred visitors vs organic search

Salesforce, 2025

Old world — SEO
Old world SEO — your brand buried at #7 in blue links
You're #7 on a page of links — easily skipped
New world — GEO
New world GEO — your product named in the AI answer
Your product named in the answer — shopper arrives pre-sold

HOW IT WORKS

Your videos, quoted by AI.

Three steps to go from a tagged product video to a citation inside ChatGPT, Gemini and AI Overviews.

Grant access & enable
01

Grant access & enable

Allow Whatmore to save the data layer on your products and flip AI Discovery on. The whole thing takes about 30 seconds.

Paste one Liquid snippet
02

Paste one Liquid snippet

Drop a single snippet above your </head> one paste, lifetime. It renders only in your page source, so shoppers never see it.

Get cited across engines
03

Get cited across engines

ChatGPT, Gemini and Google AI Overviews read your videos and name your products in shopper answers — refreshed within seconds whenever you tag.

WHY IT WORKS

From tagged video to cited answer.

Enable once, paste one snippet, and let answer engines cite your products on their own.

CITABLE CONTENT

Turn your videos into answers AI can quote

Whatmore emits a hidden schema.org data layer built from your tagged videos, so answer engines can actually read your product content — and cite it in real buyer questions, the way a trusted reviewer would.

HOW IT WORKS

  • Surfaced inside high-intent “what should I buy” queries
  • Your product named as the source, not a competitor
  • A link back to your store, attached to the answer
Turn your videos into answers AI can quote | Whatmore

FRESH & IN YOUR CONTROL

Always current — and only what you choose

Tag, untag or hide a video and the data layer refreshes within seconds — no exports, no re-paste. Every product has its own switch, so you decide exactly what answer engines can cite.

BRANDS USE THIS FOR

  • Refreshes within seconds of any change
  • Per-product “Enable on AI Discovery” toggle
  • Hide anything from AI without disconnecting
Always current — and only what you choose | Whatmore

ZERO FOOTPRINT

Your shoppers never know it’s there

The data layer lives in your page source, not on the page. No new banner, no layout shift, no slower load — the storefront customers see is byte-for-byte the one they see today. The only thing that changes is what machines can read.

BRANDS USE THIS FOR

  • No layout shift, no extra UI to design around
  • No measurable page-speed impact
  • Standards-compliant — safe to leave on permanently
Your shoppers never know it’s there | Whatmore

AND THERE'S MORE

AI Discovery plays well with everything else.