WhatmorevsMoast
See Why Brands Are Switching
Moast keeps shoppable video cheap and simple. Whatmore turns it into a revenue channel — with Smart Matching, retargeting, predictive analytics and A/B testing. Built to drive conversions, not just views.
14 day Free Trial
THE HONEST COMPARISON
Cheaper isn't the same as better
Moast wins on sticker price. Whatmore wins on everything that turns a view into an order.
Billed by video clicks, with unlimited impressions on every plan.
Shopify395 Shopify reviews
- AI Smart Matching — auto-tags at scale
- Smart Retargeting + Meta Pixel events
- Order-level revenue attribution
- A/B testing & predictive Traffic Feed
- AI Studio — on-model visuals, no shoot
- Dedicated success team & free migration
Free plan with unlimited views. Lower price reflects a lighter feature set.
Shopify347 Shopify reviews
- Shoppable video & TikTok / IG import
- Manual product tagging
- Meta Pixel retargeting not listed
- Shop App & GEO/SEO optimisation (Pro)
- A/B testing not listed
- No AI Studio
The reframe: "Unlimited views" sounds generous, but a view you can't attribute is a view you can't optimise. Whatmore brands see 50% higher conversions on high-impact products surfaced by Traffic Feed.
Whatmore vs Moast at a glance
Moast is the cheaper way to start. Whatmore costs more and does more of the work for you.
 |  | |
|---|---|---|
| Pricing | Free plan, then from $29/month | Free plan, then $15/month |
| Free plan limit | 300 video clicks a month | Unlimited views, 10 videos per widget |
| Tagging products | AI matches products in each video | You tag each video by hand |
| Retargeting and A/B tests | Meta Pixel retargeting and A/B tests on Scale ($149/month) | Not on its listed plans |
| Built for | Brands treating video as a revenue channel | Stores starting out on the lowest budget |
Prices, plans and ratings from each app's Shopify App Store listing, checked 28 October 2026.
Whatmore vs Moast, in full
A direct, category-by-category look at what you actually get with each platform.
Nasher Miles tagged 1,300+ products across 130+ videos with Smart Matching.
Read story →Unnicharya hit a 2.5% PDP conversion rate with Whatmore placements.
Read story →Nasher Miles tracks 40+ hrs of attributed watch time monthly.
Read story →Kashmir Box hit 8x ROAS with Smart Retargeting on Catalog Video Ads.
Read story →Brands lift ROI continuously with built-in testing — no integrations needed.
Nasher Miles saw a 65% AOV uplift after migrating.
Read story →When Moast works better
Which platform is right for your brand?
Both Whatmore and Moast help brands bring shoppable video to their storefronts. The right choice depends on how you're using video today—and where you expect it to go tomorrow.
Moast may be a better fit if:
- You're just getting started with shoppable video and want a simple, lightweight setup.
- Your focus is on merchandising and storytelling rather than performance measurement.
- You're looking to validate whether video resonates with your shoppers before investing further.
- You prefer a straightforward workflow for managing a smaller video library.
Whatmore may be a better fit if:
- You want to understand which videos are driving conversions, revenue, and customer engagement.
- Video is becoming a meaningful part of your acquisition, retention, and merchandising strategy.
- Your team needs to manage and scale video across a growing product catalog efficiently.
- You're looking to improve performance through attribution, retargeting, and continuous optimization.
- You want a platform that can support your brand as video evolves from content to a measurable revenue channel.
Ultimately, both platforms solve the same problem in different ways. If you're looking to test the waters, simplicity may matter most. If you're treating video as a strategic growth channel, investing in deeper capabilities can make a meaningful difference over time.
Hear it From Our Customers
Moast Alternative
Move your videos, tags, history & analytics in less than a day. No engineering needed. No downtime. Full migration support.
FAQs
Moast keeps shoppable video simple and low-cost. Whatmore adds the tools that turn video views into orders: Smart Matching to tag products automatically, Smart Retargeting with Meta pixel events, order-level revenue attribution and A/B testing.
Yes, on price. Moast has a free plan and a Pro plan at $15 a month (Shopify App Store, October 2026), while Whatmore starts at $29 a month. The difference is features: Whatmore includes AI product tagging, retargeting and revenue attribution on its plans, and every paid plan has a 14-day free trial.
Yes. A/B testing of pages and video widgets is included from the Growth plan ($79 a month), and the team can run a holdout test that compares video-enabled pages against a control group. Moast's Shopify App Store listing doesn't include A/B testing.
Both are highly rated. In October 2026, Whatmore has 5.0 stars from 395 reviews and Moast has 5.0 stars from 347 reviews on the Shopify App Store.
Yes. Whatmore offers free guided migration, which usually takes about 30 minutes. Your videos come across from Instagram, TikTok or your uploads, and Smart Matching tags the products in them automatically, so you don't re-tag every video by hand.
