Shoppable Video in 2026 Benchmark Report cover

2026 BENCHMARK

What CVR lift should you actually expect from shoppable video?

Median, top-quartile, and benchmarks by category. Free, no email.

Video Insights

Know what gets watched, and what sells.

Video Insights turns your shoppable video library into clear answers: which styles build audience, which videos drive sales, and where each video should go next.

Know what gets watched, <span>and what sells.</span>
5.0 400+ Shopify reviews Rated with 350+ Shopify reviews
Know what gets watched, <span>and what sells.</span>

Trusted by 4000+ brands, Globally ❤️

Nish Hair logo
Nandog logo
Interior Delights logo
Sunaofe logo
Bcouture logo
Maku The Label logo
House of Masaba logo
Suta logo
Alexel logo
Milton logo
Skyn logo
Minimalist logo
Nasher Miles logo
Petite logo
Sauna Place logo
Rubans logo
Thomas Scott logo
Flo Mattress logo
Dermatouch logo
Whole Truth logo
Nish Hair logo
Nandog logo
Interior Delights logo
Sunaofe logo
Bcouture logo
Maku The Label logo
House of Masaba logo
Suta logo
Alexel logo
Milton logo
Skyn logo
Minimalist logo
Nasher Miles logo
Petite logo
Sauna Place logo
Rubans logo
Thomas Scott logo
Flo Mattress logo
Dermatouch logo
Whole Truth logo
Nish Hair logo
Nandog logo
Interior Delights logo
Sunaofe logo
Bcouture logo
Maku The Label logo
House of Masaba logo
Suta logo
Alexel logo
Milton logo
Skyn logo
Minimalist logo
Nasher Miles logo
Petite logo
Sauna Place logo
Rubans logo
Thomas Scott logo
Flo Mattress logo
Dermatouch logo
Whole Truth logo

HOW IT WORKS

From video chaos to clear next moves.

Video Insights watches the patterns across every published video, then turns those patterns into plain-language findings your team can act on.

Read every video
01

Read every video

We look across published videos, tags, views, sales and product links - nothing is guessed, and nothing is sampled by opinion.

Rank styles both ways
02

Rank styles both ways

Views and sales are shown side by side, so you can see what pulls attention, what drives revenue, and where they do not overlap.

Recommend where to use them
03

Recommend where to use them

The report turns style signals into placement ideas for homepage sets, product pages and tests your team should run next.

WHY IT WORKS

Find the pattern, then use it.

Every module answers a real merchandising question from the Video Insights report

Views vs sales

See what gets watched and what actually sells

Most-viewed styles and best-selling styles sit next to each other, so your team can spot the gap between audience pull and revenue impact in seconds.

Answers questions like

  • Which style brings the most people in?
  • Which style deserves more product-page space?
  • Which popular videos are not converting yet?
See what gets watched and what actually sells | Whatmore

Groups

Bundle similar videos into patterns you can understand

Video Insights groups videos that behave alike and share a mix of styles. Each dot is a video; nearby dots mean the content has something in common.

WHY TEAMS LIKE IT

  • Spots clusters you would miss in a table
  • Shows which groups own views and sales
  • Lets you jump from pattern to videos fast
Bundle similar videos into patterns you can understand | Whatmore

Evidence

Know when a pattern is strong enough to trust

Findings are labelled with evidence strength, so your team can tell the difference between a real catalogue-wide signal and an early trend worth watching.

WHAT IT CALLS OUT

  • Strong view drivers across the whole catalogue
  • Sales signals that are still too early to call
  • Styles that deserve a closer look
Know when a pattern is strong enough to trust | Whatmore

Placements

Turn insights into the right video order for every surface

The report does not stop at analysis. It tells you where to use these videos next - from homepage sets to product-page ordering.

WHERE IT HELPS

  • Lead homepage with styles that also sell
  • Order PDP videos best-seller first
  • Pick creative angles to test next
Turn insights into the right video order for every surface | Whatmore

AND THERE'S MORE

Video Insights plays well with everything else.